CEO and Owner
Annette Hastrup is an Accredited General Assessor for the Cradle to Cradle Products Innovation Institute and can assess products against the requirements of the Cradle to Cradle Certified™ Products Standard. Annette can carry out certification processes and help companies achieve Cradle to Cradle certification for their products.
Moreover, Annette is a member of the Institute’s Certification Standards Board, which is the decision-making body responsible for maintenance and revision of the Cradle to Cradle Certified™ Products Standard.
Annette is a committed project manager with a strong business acumen. She manages Cradle to Cradle projects, focusing on business transition, value creation and product optimization, material flows and business models towards a circular economy, ensuring that Cradle to Cradle initiatives become valuable for our clients.
For more than 20 years, Annette has been working as an environmental manager in private and public companies, on both operational and strategic levels. Annette holds an M.Sc. in Biology.
Jakob Wulff Andersen performs tasks related to Cradle to Cradle certification. Additionally, he helps with administrative tasks, as well as research and communication tasks.
Jakob has been working at Vugge til Vugge ApS since August 2018. He holds an MSc degree in Design Technology, specializing in Eco Design.
Kaare Hinz is an Accredited General Assessor for Cradle to Cradle Products Innovation Institute and can assess products against the requirements of the Cradle to Cradle Certified™ Products Standard. Kaare performs tasks related to Cradle to Cradle certification and business development through circular business models. Additionally, he helps with administrative tasks, as well as research and communication tasks.
Kaare has been working at Vugge til Vugge ApS since January 2015. He holds an AP in Energy Technology and a B.Sc. in Product Development and Integrative Technology.
Helle performs tasks related to Cradle to Cradle certification and business development through circular business models. She has great experience in implementing new chemicals legislation and sustainability requirements in private companies.
Helle joined Vugge til Vugge ApS in October, 2017. Helle holds an M.Sc. in Engineering and a Ph.D. from the Technical University of Denmark, and she has also taken a management course at INSEAD.
Tel.: +45 42 44 88 21
Kim Jensen is an Accredited General Assessor for Cradle to Cradle Products Innovation Institute and can assess products against the requirements of the Cradle to Cradle Certified™ Products Standard. Thus, he can support Vugge til Vugge carrying out certification processes.
Kim has 15 years of experience with creating management systems. In the last 10 years he has also been working as a project manager/consultant at product certification projects, among them Cradle to Cradle certifications.
Kim holds an M.Sc. and a Ph.D. in Biology, and he is the CEO at EURA A/S.
Annelise Ryberg contributes to our projects with her knowledge of circular economy in strategy, design, architecture and urban planning. She is the co-author of the book Cradle to Cradle in the Built Environment.
Annelise has been working with human rights for the UN, New York and with Corporate Social Responsibility as a contractor for Novo Nordisk. In 2013, she founded www.trashypeople.dk, through which she is doing design anthropological research of waste sorting in apartments in cooperation with the City of Copenhagen, Vestforbrænding and others.
Annelise has been the CCO at Ducks in a Row ApS since 1998. She is a member of the Danish Design Council and is an Associate Consultant of Vugge til Vugge.
Henrik Sørensen’s tasks for Vugge til Vugge ApS include business development and business models, project fundraising, energy optimisation and project management – especially in construction.
Henrik has 20 years of experience as a consulting engineer within construction, sustainability and indoor environment, and he has led a great number of multi-disciplinary research and development projects both in Denmark and abroad.
Henrik holds an M.Sc. in Engineering and an eMBA in Innovation and Change Management. He is the CEO at henrik-innovation ApS.
Lone Bolter Rubin is a freelance journalist and communications consultant. She has been an Associate Consultant of Vugge til Vugge ApS since 2014.
Lone writes articles, newsletters and texts for Vugge til Vugge’s website and helps to create our communications strategy. Furthermore, Lone works as a subcontractor for Vugge til Vugge ApS when delivering project cases and performing communication tasks for our customers.
Lone has 20 years of experience as a freelance journalist. In the last couple of years, she has mainly been working for companies and organisations within the field of circular economy, indoor environment, construction, and supply.